Managing Organisation Essay Example | Topics and Well Written Essays - 1750 words

Managing Organisation - Essay Example Similarly, a manager plays an effective role to understand the each aspects of the environmental factor in order to take an organization in the path of success and development (NIOS, 2012). However, social environment is one of the most important factors which influence the internal business environment to gain sustainable growth and development in the marketplace. In an organisation, a manager should have the sufficient amount of knowledge regarding psychology in order to effectively deal with the employees and for maintaining the socio-culture environment in business. Psychological knowledge is considered as a method to understand the issues related with people in the workplace. In addition, it provides measures to deal with these issues in a tactful way. The psychological knowledge plays an effective role in terms of manager development as it assists to create a psychologically healthy work environment in an organisation. With this concern, the application of psychological knowled ge by the managers in an organisation is associated with personal change and development. Furthermore, it has been observed to be useful in order to deal with social environment of an organisation. The social environment of an organisation comprises of social aspects such as traditions, customers, beliefs, values, interpersonal relationship with colleagues or peers as well as with the superiors. Therefore, it can be identified that to create a healthy working environment in an organisation without having any conflict with peers, superiors, customers as well as with the immediate followers, it is necessary to have a sufficient amount of knowledge related with the psychology to be effective and competent in near future (Lee, 1999). Similarly, an effective manager ought to be able to handle conflicts in a smooth and tactful way. The issues that can arise include health care difficulties regarding sexual harassment and/or employee disputes. On the contrary, effective managers should hav e the capability to identify the needs of an employee and reward them accordingly with various rewards and incentives which in turn is most likely to boost their morale and lead them to enhance their performance in near future. It is totally dependent upon effective managers to create circumstances under which employees experience friendly and competitive working environment. Thus, a manager requires an adequate knowledge of psychology to survive successfully in the competitive environment (Wirth, 2004). With due consideration to this aspect, it can be stated that psychological knowledge with reference to behavioural science assists the managers in an organisation to improve their work performance with the help of interaction with individuals and within and between groups. Subsequently, it can be identified as an ‘inter-alia’ which refers exploration of status, power, authority and influence within formal and informal organisation. It often builds the

Global and Domestic Marketing Essay Example | Topics and Well Written Essays - 1000 words

Global and Domestic Marketing - Essay Example (Cateora & Graham, 2002 13) The task of cultural adjustment, however ids the most challenging and important one confronting international, marketers; they must adjust their marketing efforts to cultures to which the re not attuned. In dealing with unfamiliar markets, marketers must be aware of the frames of references they are using in making their decisions or evaluating the potential of the market because judgments are derived from experience that is the result of the enculturative process. When a marketer operates in other cultures, marketing attempts may fail because of unconscious responses based on frames of reference acceptable in one's own culture but unacceptable in different surrounding. Unless special efforts are made to determine local cultural meaning s for every market, the marketer is likely to overlook the significance The foreign marketer should be a... operates in other cultures, marketing attempts may fail because of unconscious responses based on frames of reference acceptable in one's own culture but unacceptable in different surrounding. Unless special efforts are made to determine local cultural meaning s for every market, the marketer is likely to overlook the significance The foreign marketer should be aware of the principle of marketing relativism; that is, marketing strategies and judgments are based on experience, and experience is interpreted by each marketer in terms of his or her own culture. The market systems of different peoples, their political and economic structure, religions and other elements of culture, foreign marketers must constantly guard against measuring and assessing the markets against the fixed values and assumptions of their own cultures. (Brij Kumar & Steinmann, 1998 9) They must take specific steps to make themselves aware of the home cultural reference in their analysis and decision-making. The political environment No company, domestic or international, large or small, can conduct business without considering the influence of the political environment within which it will operate. One of the most undeniable and crucial realities of international business is that both host and home government are integral partners. (Cateora, 2002 152) A government reacts to its environment initiating and pursuing circumstances. Reflected in its policies and attitudes toward business are government's ideas of how to best promoting the national interest, considering its own resources and political philosophy. A government controls and restricts a company's activities encouraging and offering support or by discouraging and support or by discouraging and banning or restricting its activities